Case Studies

Building Relationships Since 1905

Triple Take Dispenser

The Challenge:

Restaurants using a spray bottle and cloth needed a more efficient and hygienic way to turn tables between diners.

The Solution:

We designed the Triple Take Dispenser as an easy-to-carry caddy with separate compartments for single use cleansing wipes and trash disposal.

The Impact:

Our portable and organized Triple Take Dispenser, colored red for visibility, made the task of turning tables more efficient and sanitary.

Knorr Displays

The Challenge:

Knorr had six different products that they were positioning in stores with six different displays—one for each product. This meant a lot of moving parts, higher costs, greater inventory, and a lack of cohesive branding across products.

The Solution:

We designed a display that could be used for each of the six products, with the same tray, base, copy and colors. The only piece that changed from product to product was the header. Because most of the display was identical for all products, we were able to run the lithos for them at the same time, then mount and die-cut the headers.

The Impact:

Our design brought significant savings, as the client could now purchase the same bases, trays, and dividers for all of their products. Beyond slashing materials costs, additional savings were realized when only one set-up was required to produce the displays all at once.

The consistent look of the displays also created easier brand recognition in stores nationwide, increasing impulse buys and sales overall.

Aprica Displays

The Challenge:

Aprica was gearing up to launch a new stroller series and wanted a display to generate brand awareness and position their product in a major New York City retail location.

The Solution:

We designed a display that showcased the brand while engaging consumers through interactive features. A large banner graphic on the back piqued interest, while custom holders allowed the strollers to be accessible to consumers yet still held securely in place to protect inventory. Two sign stations and changeable graphics cards invited consumer interaction with the brand and the new product.

The Impact:

Our design created visual impact that attracted customers to the display, then kept them engaged with interactive features. Because the strollers were held in place they were secure, but still touchable by consumers who were better able to envision how the product would fit into their lives.

Vanity Fair Displays

The Challenge:

The company was utilizing a dated display that was difficult to assemble and fill. The old displays were also not durable and needed to be replaced when they broke.

The Solution:

We designed a new and modern display that was modular, easy to assemble, and allowed for multiple configurations. Incorporating rolling shelves that could easily be pulled out for restocking, we also switched the material from acrylic fir to plastic and melamine which held up better during shipping and the wear and tear of store usage.

Finally, we used MDF on the sides which allowed us to give the display a curved shape for a more sleek, modern, and feminine look.

The Impact:

The greater ease of use, longevity, consumer appeal, and flexibility in display configurations enabled Vanity Fair to upsell their displays to additional retailers.